Clickfunnels vs Ontraport – Differences between them

Differences between Clickfunnels and Ontraport

Both Ontraport and clickfunnels are amazing software with different advantages and disadvantages. Here is the major difference between the two:

• Clickfunnels is mainly the website and a sales funnel builder software while Ontraport is primarily a marketing automation CRM and toolkit.
• Clickfunnels do not have the ability to send SMS and postcards to the customers while Ontraport contains this feature.
• Clickfunnel does not have the capacity of having a business process automation unlike Ontraport has this feature and helps you connect to all areas of your business. Both offline and online.
• Clickfunnels is mostly for online entrepreneurs while Ontraport is for any kind of business be it small, medium, or a large enterprise that desires to automate their sales and marketing processes.

Lets us view the differences in detail.

What is Ontraport?

Ontraport is a multifunction software that offers the possibility of having all the useful tools for marketing automation in a single platform: from email marketing to integrate with wordpress, from landing pages to marketing analytics.

It is suitable for various business activities, from product sales, consulting, online courses, or to manage any type of membership site. Unlike other crms that still have functions in manual mode, Ontraport allows you to automate all the processes included in the marketing funnel activities.

It can be considered the best software for small businesses, especially if they sell products or services online; this is because the management of a modest amount of data allows us to better exploit the effectiveness of automation. As for large companies, on the other hand, which have to manage hundreds of customers and send thousands of emails a month, they would find themselves forced to take advantage of more expensive tariff plans than those offered by a software of the same category.

What is ClickFunnels?

Clickfunnels can be defined as an aggregator of tools, an online tool that allows you to facilitate and accompany the user from the attention phase towards the product or service to the purchase. The key goal of clickfunnels is a conversion (the motto by which the tool is advertised is “quickly build sales funnels that convert”). The more effectively you use the tool, the more users will convert to sales, generating profit. Of course, many variables must be considered such as the palatability of the product, its cost, its availability, and so on.

Ontraport-Template for landing page and signup form

This software allows you to create visual campaigns with features to build signup forms, landing pages, and forms for email, SMS, and even postcards in digital format. For landing pages, signup forms, and emails, this tool offers a series of templates optimized for lead conversion, with the possibility of A / B tests to verify the most effective versions based on user responses.

What sets it apart from others is the feature of using a block-based editor to build sign-up forms, landing pages, and emails. This means that once you have learned how to build a page of any type, it is easier to approach the others, following more or less the same steps and changing the different elements without necessarily starting a project from scratch. It is also possible to use blocks already built with the basic elements such as headers and slideshows, templates for functional elements to the page such as discount coupons, timers, and links to social media.

Once the blocks and forms have been created to guide users through the funnel, it is possible to monitor the precise point of the journey where the users are and view the statistics in real-time.

Clickfunnels- Template for landing page and signup form

Starting from the assumption that we are talking about activities to be carried out online, clickfunnels concretely puts on the plate:

• A web page configuratorwith the ability to customize them through templates;
• Ability to create landing pages and sales pages suitable for the product or service with equal ease;
• Onlineand integrated payment management
• Upsell managementoption
• Allows you to manage private pages in membership style;
• Makes sure that you can follow the user once he has left the page with detailed trackingof his actions

The use is designed for those who do not know programming languages ​​and want to immediately try their hand at creating a funnel without having to spend hours studying.

For this reason, the tool provides for the creation of the website or rather a web page with a very intuitive drag and drop tool; relies on simple and immediate dashboards, and also provides a certain amount of marketing automation that uses e-mail and social networks.

With a view to simplification, clickfunnels provides customized templates according to the type of business. There are 9 categories:

• Freelancers and agencies;
• Product information:
• E-commerce;
• Consultancy and coaching;
• Small local business;
• Lead generation (related to b2b);
• Blogging and affiliation;
• No profit

Clickfunnels offers among other things a very effective editor, the possibility to follow the user in his actions, and also the possibility to enable an affiliate program.

Depending on the type of business, the templates of the web page/landing page that can be created will have a differentiated layout. What all templates have in common are:

• The possibility of inserting an opt-in style contact form(useful for collecting the user’s contact details);
• The ability to create private pages with membership-style access(with a request for access by creating an account);
• Opportunity to exploit webinarsto promote or launch products and services rather than just promoting the sale of the webinar (useful for those dedicated to training and coaching);
• Create productand service purchase pages in a one-click style.

How much does Ontraport cost?

Ontraport offers a 14-day trial period without the need to register your credit card, so you can make the most of the product’s features without the risk of finding the lightest account. Furthermore, the trial period includes the help of a consultant to set up the tool and to start using the most useful tools for your business. Also during the trial period, a wide choice of templates for web pages, forms, emails, and campaigns is made available and you can also have access to the tools included in the “pro” plans, so as to evaluate their effectiveness for your business. Each plan has a limited number of accounts that can be added for an additional $ 47 / month for each new account. There are 4 plans with payment on a monthly basis:

• Basic $ 79 / month,includes 1000 contacts; unlimited emails; 1 account.
• Plus $ 147 / month, includes 2,500 contacts; unlimited emails; 2 accounts, and the account setup service.
• Pro $ 297 / month,includes 10,000 contacts, unlimited emails, 3 accounts and account, and email support.
• Enterprise 497 $ / month, includes 20,000 contacts, unlimited emails, 5 accounts, and all dedicated support services.

How much does ClickFunnels cost?

Clickfunnels has a monthly cost of $ 97 in its basic version and $ 297 a month for the pro version (called Platinum). The difference is substantially in two tools provided only in the platinum version which are Actionetics and backpack and in some limitations on the number of funnels that can be created (20 per month) rather than pages (100 per month) and a maximum of 20,000 visitors.

The more expensive version has no limits and also offers another series of services summarized in this table. After having illustrated the features of clickfunnels we will also see what the two gadgets just mentioned are offered in the more expensive version.

It is possible to take advantage of a 14-day free trial of both the basic and advanced versions. It is necessary to provide your credit card details. The renewal is automatic unless the deactivation of the service is requested before the end of the trial.

Conclusion

All these two software are amazing, it is upon you to evaluate from the above information, which one is able to cater for all your needs. Good luck!